Your custom-branded app, client payments, sales CRM and client tools all in one platform, plus a dedicated team growing the business with you. Your clients and your data stay yours for the lifetime of your business.
Monet Zamora
Coach Em
Jaz Margalef
Martin Miller
Coach Jae
Mayra Villarreal
HonourFitEverything you need to run a coaching business, all on one platform instead of five separate apps. Pick a task below to see the feature inside NOWFit that handles it.
Your own brand name and icon in the App Store. Workouts, nutrition, check-ins, results, community and your lessons, all inside your app.
Human-led, AI-powered. LIFT AI does the busywork so your hours go back to your clients. It never replaces coaching, it only helps you coach more efficiently.
Revenue, cancellations, check-ins and leads. Ask in plain words and get a straight answer.
Connect Claude. It can draft programs, meal plans, and reads each client's data to show you what they need.
Ask who needs you today. Quiet clients, cold leads and failed payments, ranking the most important first.
We discuss your business and you leave with your launch plan. Switching platforms? We rebuild your setup by hand and bring your clients over.
What you sell, who it's for and what it costs, locked in first.
A website that brings in clients, along with your custom-branded app. Leave your notes right on the page.
Content strategy planned around your launch, simple enough to keep up on a busy week.
Everything goes live at the same time. We review your numbers with you every month.
*The 7 day plan and monthly numbers review come with Platform + Business Mentorship and Platform + Business Partnership. Platform Only - Subscription coaches get the same steps and reviews inside The Coach Collective community.
Programs, meal plans, check-ins and chat for every client, all in your app.
Sell one challenge to hundreds at once, with a leaderboard and community built in.
Recipe books, meal plans and macro targets. Clients log meals by scanning a barcode or snapping a photo.
Daily habits with streaks, plus sleep, readiness and activity scores from your client's phone or watch.
Upload your classes and lessons. Clients stream them from the library in your app.
Stripe
App Store
Google PlayLink your Claude account to NOWFit. Ask it to build programs or pull up your unread messages. Claude does the busywork, you make the calls.
Connect your Claude account once, and it works with your NOWFit data from then on. Claude is a trademark of Anthropic, PBC.
ClaudeHuman coaching, with more hours in your week.If you are ever not happy, we help you get your data out and take it wherever you want. No hard feelings.
*Some partnership plans have a notice period so we can hand your business back the right way. It is never more than 90 days.
A centralized fitness coaching platform with a growth team in your corner. You get your own custom-branded client app, sales CRM, payments, a dedicated growth team working alongside you, and everything else you need to deliver world-class online coaching.
No. A NOWFit team member sets you up, moves your content over and walks you through everything step-by-step. Most coaches can launch in about 7 days.
No. Workouts, nutrition, check-ins, messages, community and your video library all live in one app with your brand name on it.
Yes. They are your clients, not ours. If you ever leave, we will actually assist you in getting your data out.
Platform Only - Subscription starts at $149 a month for up to 25 clients, with every feature included. Platform + Business Mentorship and Platform + Business Partnership are partnerships where we only earn when you earn.
Yes. Our team personally rebuilds your workout templates, recipes, products and cover photos while you continue to focus on coaching.
NOWFit was built by real fitness industry professionals who have extensive experience growing successful online coaching businesses. We are not and will never be a faceless software company.
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