1:1 coaching

Coach every client like they are your only one.

NOWFit runs the whole journey, from the first hello to the results. Follow one client through it, on your screen and on their phone.

Start now Follow the journey

Every feature in every plan. As low as $5.96 per client. See pricing

NOWFit dashboard with revenue, leads and pipeline
Client app home screen
New client signed Check-in reviewed Workout logged

One client, ten steps

Scroll along. The coach's screen and the client's phone stay in sync.

01
A lead comes in

Every lead lands in one list

Leads from your website form or a file you import show up in your pipeline. You can see who is new, who you talked to and who is ready to buy.

  • Stages from New to Won
  • Hand leads to anyone on your team
  • Notes and history on every lead
Leads pipeline with stages
Lead details with a Send Offer button
New lead from your site Notes saved
02
Send an offer, they pay

One tap to send. One link to pay.

Open the lead and press Send Offer. They get your coaching product with a checkout link. When they pay, the sale shows up in your business tab.

  • Monthly plans or one-time payments
  • Enrollment fees and set lengths, like 12 weeks
  • Every sale in your sales history
Coaching products with prices
Product pricing: $149 with a $49 enrollment fee for 12 weeks
A $149 sale marked received
Paid $149.00
03
Onboarding runs by itself

They pay. Their welcome starts.

Your welcome flow kicks off on its own. A welcome message goes out, their program and recipe book show up in the app, and your lessons arrive on the days you pick.

  • Build the flow once, use it for every client
  • Lessons on day 1, day 7 or any day you choose
  • Turn a flow on or off with one switch
Automation flows including New Client Onboarding
Lessons sent on day 1 and day 7 of onboarding
Client notifications: a new workout program was added
Welcome message sent Program assigned Recipe book shared
04
Programs

Workouts they want to finish

Build a program once from your library, then give it to a client in a click. They open the app, press start and log every set, with your video right there.

  • Phases, sessions and exercise videos
  • Sets, reps and weight logged live
  • See how much of each workout they finished
12-week hypertrophy program assigned
Workout logs with completion rates
Client logging sets during a workout
Every set logged
05
Nutrition

Meal plans without the spreadsheets

Set a meal plan and share a recipe book. Clients log food by scanning a barcode or snapping a photo. You see their calories and macros for the week.

  • Calorie and macro targets
  • Recipe books full of your meals
  • Logged food and how closely they follow the plan
Nutrition program and recipe book assigned
Average calories, protein, carbs and fats for the week
Recipe library
Client food log with macros
Scan a barcode Snap a photo of the meal
06
Weekly check-ins

Check-ins that take minutes, not hours

Your check-in form goes out on their day. They answer your questions and add their weight and photos. You see it all on one screen and reply.

  • Forms with scales, photos and body measurements
  • An AI draft of your reply that you edit and send
  • Missed check-ins get flagged for you
Check-in review with stats, photos and a reply box
Front, back and side progress photos
Client answering a weekly check-in question
AI draft ready Marked reviewed
07
Chat

Chat that feels personal

Message clients from your desk or your phone. Send voice notes and photos, and see their profile right next to the chat.

  • Voice notes, photos and videos
  • Client details beside every chat
  • Group chats with more than one coach
Coach messages with a voice note
Client chat with voice notes
Voice note sent Read
08
Health and habits

Small habits, big streaks

Give clients daily habits and watch their streaks grow. Sleep, readiness and activity sync from their phone or watch, so you see the whole person.

  • Habits tied to moments, like after waking up
  • Wellbeing, sleep and readiness scores
  • Goals for steps, calories and workouts
Health scores and daily habits with streaks
Client home with daily habits
Synced from their watch 10 day streak
09
Results

Progress they can see

Weight, workouts, food, steps and photos, all on one screen. Clients see how far they have come. That is what keeps them coming back.

  • Trends for weight, workouts and steps
  • Progress photos side by side
  • Their streak and health score
Progress photos
20 check-ins, 14 on time
Client results screen with trends
Down 2.5 lbs this week 14 days in a row
10
Your business at a glance

Know what needs you first

Revenue, leads and sales on one dashboard. Filter clients by missed check-ins, payment issues or unread messages, and start with what matters most.

  • Revenue and your lead pipeline
  • Filters for missed check-ins and payment issues
  • Team numbers if you coach with others
Dashboard with revenue and lead pipeline
Attention needed: missed check-ins and payment issues
Client list with filters
Your brand, your app

Your name on the App Store.

Clients download an app with your name, your logo and your colors, on the App Store and Google Play. It feels like yours, because it is.

App Store Google Play
Client app in the default look
emPOWER by Coach Em, a client app built on NOWFit
The same app, dressed in your brand
The coach app

Your business, in your pocket

Away from your desk? The NOWFit coach app keeps you close to your clients.

Coach app home with tasks and month to date numbers
HomeToday's tasks and your numbers
Coach app messages
MessagesReply to clients from anywhere
Coach app communities
CommunityKeep your groups going

Get hours back with LIFT AI and Claude

Human-led, AI-powered. You stay the coach. The busywork gets lighter.

LIFT AI

Built into your dashboard

Ask about revenue, check-ins and leads in plain words
Get a first draft of check-in replies
See who needs you today
Claude

Connect Claude to NOWFit

Drafts programs and meal plans in your voice
Writes client messages for you to check
Nothing goes out until you say so
How we use AIClaude is a trademark of Anthropic, PBC.

Everything is included. In every plan.

No add-ons and no surprise fees for the features on this page.

Your branded appYour name on iOS and Android
Lead pipelineFrom new lead to won
Offers and checkoutPlans, fees and one-time sales
AutomationsOnboarding that runs itself
Workout builderPrograms, phases and sessions
Exercise videosRight inside every workout
Meal plansCalories and macro targets
Recipe booksYour meals, ready to share
Barcode and photo loggingFood logs in seconds
Check-in formsScales, photos, measurements
Progress photosFront, back and side
Chat and voice notesOn web and mobile
Habits and streaksDaily wins that stack up
Phone and watch syncSleep, steps and readiness
Results screenTrends clients can see
Business dashboardRevenue, leads and alerts

As low as $5.96 per client

DIY starts at $149 a month for up to 25 active clients.

See pricingStart now
Also on NOWFit

Selling to a crowd?

Run challenges and groups with one program, one community and hundreds of people.

See challenges and groups
The NOWFit guarantee

Your business stays yours

We want you to love your time on NOWFit. If you are ever not happy, we will help you get your data out so you can move it wherever you want. No hard feelings.

Your clientsThey are your clients, not ours.
Your dataIf you leave, we help you get it out.*
Your brandYour name, your logo, your business.

*Some partnership plans have a notice period so we can hand your business back the right way. It is never more than 90 days.

Your next client starts here.

Book a free call with our team. We will walk you through the whole journey with your own offer.

Start now